Using a Video Wall to Stand Out From the CrowdPosted by
Whether you’re looking to make a statement in your office or else impress the crowd at a conference or trade show, a video wall is a great way to get your message across.
While monitors keep getting bigger and cheaper, there’s still something special about a wall-sized screen that catches people’s attention from across the room. It’s not just the sheer size of the image, it’s also a serious statement that says “we mean business”.
Video walls work by linking multiple screens to act as one giant display. The good news is you don’t need to connect to each screen separately, as they’re designed to work in unison. You only need to plug in a single video cable to control every screen, connecting your computer or other AV player using a standard video cable such as HDMI, DVI or DisplayPort.
Some video walls come with their own stand, while others are designed to hang on a wall – granting you maximum flexibility when setting up your presentation area.
Basic video walls are pre-configured to support a standard 2×2 or 3×3 screen configuration – ensuring that the overall picture is the same shape (known as aspect ratio) as each individual screen.
The advantage of this is that you can display any video source without the need to reformat the picture – a 3×3 grid of widescreen displays is still a widescreen shape, so it’s fine to feed it Full HD 1920×1080 widescreen video without needing to stretch or squish the picture. Alternatively, you might capitalise on the total overall resolution of the nine monitors by adding a dedicated PC workstation with nine digital outputs, giving your video wall an impressive native resolution of 5760×3240 pixels.
Other video walls are more flexible, offering the ability to create a super-wide display – perhaps two screens high and four screens wide – or even a super-tall display. This creates extra challenges in terms of formatting your content so it will look great on the big screen, but in return you can custom-design your video wall to best suit the environment.
Video walls aren’t just for special occasions when you’re trying to make a big splash at a public event. There are also plenty of everyday uses for a video wall around your office, whether it’s handling presentations in the boardroom, displaying key information in your operations centre or impressing visitors in your foyer or on the retail floor. You might even find that a video wall is the perfect way to bring your storefront to life, catching people’s eye as they walk past in the street.
Don’t limit your imagination – think big and consider what a video wall might bring to your business.